GROWING GREATER ROC


WE'RE ON A MISSION
TO ACCELERATE ECONOMIC GROWTH IN GREATER ROCHESTER
To create new jobs, increase regional wealth, raise regional GDP and enhance opportunity. To invest in a world-class economic development ecosystem where incumbent businesses are thriving, new firms are locating, and the world's best talent is choosing to live.
Through ROC2025, we're dedicating significantly more resources to growth. Enhancing the reach and impact of current efforts, furthering our work to expand the regional economy, and competing more effectively for jobs and investment. Learn More About Our Strategy
PARTNER ORGANIZATIONS







30,000
net new jobs in the region
20%
regional wealth increase
20,000
residents lifted out of poverty
10%
increase in metropolitan GDP
WHY GREATER ROCHESTER
INNOVATING. CREATING. GAME CHANGING.
Greater Rochester is home to Fortune 1000 pacesetters, iconic brands, industry-rattling startups and firms on Inc. 5000’s list of the nation’s fastest-growing.
- #1 metro for future growth - Jump Starting America
- Top-20 millennial magnet - Bloomberg/Lending Tree
- Top-25 most innovative city - 24/7 Wall Street
- #1 metro in STEM degrees per capita - USDOE
- #5 metro in patents per capita - USPTO
- Top-20 best quality of life - US News & World Report
ROC2025's FOCUS
ACCELERATING ROCHESTER'S GROWTH
Together we're investing in a world-class 21st century economic development ecosystem by increasing our competitive capacity, coordinating our work, and launching the nation's boldest and most engaging regional brand.